科目一覧へ戻る | 2022/04/06 現在 |
科目名/Subject | ビジネス経済学I |
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担当教員(所属)/Instructor | 池田 真介 (商学部) |
授業科目区分/Category | 昼間コース 学科別専門科目 |
開講学期/Semester | 2022年度/Academic Year 後期/Fall Semester |
開講曜限/Class period | 月/Mon 3 , 水/Wed 3 |
対象所属/Eligible Faculty | 商学部/Faculty of Commerce |
配当年次/Years | 1年 , 2年 , 3年 , 4年 |
単位数/Credits | 2 |
研究室番号/Office | |
オフィスアワー/Office hours |
更新日/Date of renewal | 2022/01/28 | ||
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授業の目的・方法 /Course Objectives and method |
1. Course objective and method This is the first half of Business Economics modules in the global education program at Otaru University of Commerce. I welcome both OUC regular students and YOUC international students, the latter of which come typically from September. That is why Business Economics I is open in the fall semester and Business Economics II is open in the spring semester. The main objective is to provide opportunities for undergraduate students to learn microeconomics, with special emphases on business and managerial aspects. I will follow slides on screen, but I will try my best to encourage your active participation in the class discussion by asking you many questions. (Warning: due to any unexpected changes of situations during COVID-19 pandemic in the world, the class style can be very different from a usual physical face-to-face manner. Any updates will be informed to potential students prior to the official enrollment season.) |
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達成目標 /Course Goals |
2. Course goals The main goals of this course are to give you opportunities to … (i) be more familiar with microeconomic principles (assumptions, optimality, efficiency), and (ii) apply these principles to business and managerial issues. |
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授業内容 /Course contents |
3. Course Contents 1. Why Strategy from Economic Viewpoints (orientation) 2. Demand, Demand Shifters and Surplus 3. Elasticity as a Unit-Free Measure of Sensitivity (briefly) 4. Cost Structures and Scale Economies 5. Monopoly Pricing 6. Advertisement 7. Strategies of Price Discriminations |
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事前学修・事後学修 /Preparation and review lesson |
特になし | ||
使用教材 /Teaching materials |
4. Teaching materials My own slides (circulated for free). They are based on the following references. Besanko, Dranove, Shanley, Schaefer (2013). Economics of Strategy, 6th (int. stu. ver.) Png (2015). Managerial Economics, 5th. Goolsbee, Levitt & Syverson (2016). Microeconomics, 2nd. Thiel and Masters: Zero to One Mazzeo, Oyer and Schaefer: Road side MBA. 坂本光司: もう価格で闘わない |
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成績評価の方法 /Grading |
5. Grading Your performance in this class will be evaluated by the following four factors: Attendance (10%), Homework (20%), Midterm Exam (30%), Final Exam or Final Case Report (40%). |
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成績評価の基準 /Grading Criteria |
5. Grading Your performance in this class will be evaluated by the following four factors: Attendance (10%), Homework (20%), Midterm Exam (30%), Final Exam or Final Case Report (40%). |
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履修上の注意事項 /Remarks |
6. Remarks Mid-term exam will be take-home, to be assigned in the middle of October and to be submitted by the end of October. Final exam will be in-class and cumulative, although more emphasis on materials covered in November. It may be substituted by your case report. Office hours: TBA. |
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実務経験者による授業 /Courses conducted by the ones with practical experiences |
該当しない | ||
追加情報(授業の方法等) /Additional information (Method of lesson) |
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追加情報の詳細 /Detailed information on additional information |
I may ask students to submit a case report about small and medium-sized enterprises in Hokkaido using knowledge you would learn in this class. |
No. | 回(日時) /Time (date and time) |
主題と位置付け(担当) /Subjects and instructor's position |
学習方法と内容 /Methods and contents |
備考 /Notes |
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該当するデータはありません |